November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Symbiosis Of Ads And Subs, With The NYT’s Lisa Howard

When it comes to digital advertising, less is more – but there’s no reason to hide. Don’t apologize for having to monetize, says Lisa Howard, global head of advertising and marketing solutions at The New York Times, on this week’s episode of AdExchanger Talks. The goal at the Times, she says, is to create the mostContinue reading »

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