November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Passion for Data Led to a Top Streaming Gig at Paramount

When Tanya Giles entered the television industry, streaming didn’t exist. Now, the executive heads up programming for one of the biggest names in media. Paramount, formerly ViacomCBS, named Giles chief programming officer of streaming last summer. That put her over programming decisions for Paramount+ and Pluto TV, helping to scale the company’s rapidly growing streaming…
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