Can Netflix Rescue CTV?; The Apple-Google Mobilescape

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. ’Flix Flex Netflix plans to add ads. The question is, should it? And how? Whether Netflix’s plan is to woo shareholders or build back revenue (or both), company execs “didn’t have much conviction” when they announced the idea on Tuesday’s earnings call, Mike Shields… Continue reading »

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