LONDON, Today: New Zealand scored just eight entries through to the shortlist at D&AD 2022 – way behind Australia (56).
The Kiwis included …
- DDB’s Samsung iTest in Experiential, Online Experiences, Digital, Media, Direct, and Mobile.
- DDB’s Lotto On Ice in Digital, Promotional Websites.
- Colenso BBDO’s Mars MyHooman in Digital Design, New Services & Tools
- Strategy Christchurch Te Anau Time in PR, Creative Use of Budget.
- Special Auckland’s David’s Unusables in Digital, Health & Wellbeing, Media, Use of Micro-Talent & Influencers, Direct.
- AF Drinks (agency not identified) in Packaging Design, Promotional, and Writing for Design.
- FCB‘s Return to Script Department in Photography, Entertainment, Non-Scripted Long Form, Integrated.
- Think Packaging Auckland Cardboard Engineers in Graphic Design, Self Promotion.
The Pencil winners will be revealed in the D&AD Awards ceremony next week (on Wednesday 25 May & Thursday 26 May).
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