November 5, 2024

Programmatic

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FCB, DDB, Colenso, Strategy, Special make D&AD shortlist (Updated)

LONDON, Today: New Zealand scored just eight entries through to the shortlist at D&AD 2022 – way behind Australia (56).

The Kiwis included …

  • DDB’s Samsung iTest in Experiential, Online Experiences, Digital, Media, Direct, and Mobile.
  • DDB’s Lotto On Ice in Digital, Promotional Websites.
  • Colenso BBDO’s Mars MyHooman in Digital Design, New Services & Tools
  • Strategy Christchurch Te Anau Time in PR, Creative Use of Budget.
  • Special Auckland’s David’s Unusables in Digital, Health & Wellbeing, Media, Use of Micro-Talent & Influencers, Direct.
  • AF Drinks (agency not identified) in Packaging Design, Promotional, and Writing for Design.
  • FCB‘s Return to Script Department in Photography, Entertainment, Non-Scripted Long Form, Integrated.
  • Think Packaging Auckland Cardboard Engineers in Graphic Design, Self Promotion.

The Pencil winners will be revealed in the D&AD Awards ceremony next week (on Wednesday 25 May & Thursday 26 May).


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