November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Coinbase’s Floating QR Code Wins the Direct Grand Prix at Cannes Lions

The floating QR code that rocked the Super Bowl received the top prize at the Cannes Lions International Festival of Creativity Thursday, with Coinbase and Accenture Song grabbing the Grand Prix in the Direct category. Grand Prix winners were also announced in the Media category, which garnered Sheba a second Grand Prix, and the brand…
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