Hanesbrands’ global media business is up for review. The clothing company known for its t-shirts, socks and underwear invested $ 34 million in media globally last year, and 29% of that was in digital spend, per COMvergence data. Publicis Media’s (PM) Spark Foundry is the incumbent. The PM agency declined to say if it’s defending the…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Over $100k initiative powers up Auckland’s indie stages
Acing Brand Experience With Mammut CMO Nic Brandenberger
Outward Bound leans into uncertainty with fearless new platform