December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Partnering to redefine the aged care category 

As part of its efforts to change the game within the retirement sector, aged-care provider Oceania has selected Hearts & Science NZ as its full-service media agency.

Going beyond the one size fits all approach, Oceania aims to connect people to the things that matter most to them. 

Sandra Daniel, Head of Marketing at Oceania says the company is driven by its vision to always ‘Believe in Better’ and expand its residents experiences.

“Hearts & Science’s proven leadership and expertise in insight and data driven strategic media thinking really demonstrates a connection to this mission, and we are keen to work with them to see how we can achieve it through every component of our marketing efforts.”

Rebekah Gierlinska, Managing Director Hearts & Science, says the agency loves clients that “want to do work that goes beyond the spot and into connections that matter for the brand, their audience and our communities”.

“Oceania is a brand that is prepared to do things better, as are we, and we are looking forward to a great partnership.”

Heart & Science was established in New Zealand just over two years ago and since then they have partnered with brands that have a clear purpose in supporting the development of Aotearoa says Jane Stanley CEO Hearts & Science AUNZ.

“Oceania is another partner we’re particularly proud to work with and we look forward to supporting them with their brand purpose ‘Believe in Better’ in the months and years to come.”

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