November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google’s AdMob Adds New Features To Help Developers Roll With Apple’s Privacy Changes

Google released a batch of new monetization, targeting and measurement features for AdMob on Thursday, with a focus on (what else?) data privacy. “Everybody is thinking about how they can evolve in this new world,” David Mitby, Google’s senior director of product management for app ads, told AdExchanger. Apple’s privacy changes on iOS, in particular,Continue reading »

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