Is 5G On A Collision Course With Privacy?

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Kelly Anderson, vice president of data protection and privacy at Ericsson Emodo. Just as 5G is coming into view on the horizon, there’s a trainload of new privacy regulations andContinue reading »

The post Is 5G On A Collision Course With Privacy? appeared first on AdExchanger.

Read more

Here’s How The Rest Of The World Is Going After Facebook, Following Its $5B FTC Fine

There aren’t a lot of companies that can take a multibillion-dollar fine from the Federal Trade Commission in stride – and fewer still whose stock actually rises on the news. But that’s Facebook for you, whose stock went up 1.8% at the close of trading last week after reports that the FTC is planning a $5Continue reading »

The post Here’s How The Rest Of The World Is Going After Facebook, Following Its $5B FTC Fine appeared first on AdExchanger.

Read more

Facebook Is Reinstating Reach Estimates In Custom Audiences After Fixing A Security Flaw

After more than a year on ice, Facebook is bringing back reach estimates in Custom Audiences. Facebook suspended the metric, which advertisers would use to preview reach estimates for lists uploaded to Custom Audiences, in March 2018 when academic researchers from Northeastern University discovered a vulnerability. The exploit could have allowed someone to infer attributesContinue reading »

The post Facebook Is Reinstating Reach Estimates In Custom Audiences After Fixing A Security Flaw appeared first on AdExchanger.

Read more

Epsilon’s Chief Privacy Officer: Compliance Is ‘An Ongoing Journey’

Ashlen Cherry, Epsilon’s chief privacy officer, would bet on federal privacy legislation happening – just not before the end of the year. “This can be a bipartisan issue, and there’s an appetite for it on the hill,” said Cherry, who joined Epsilon last October after almost a decade as the global privacy program manager atContinue reading »

The post Epsilon’s Chief Privacy Officer: Compliance Is ‘An Ongoing Journey’ appeared first on AdExchanger.

Read more

French Data Regulators Place Targeted Advertising In The Crosshairs

France’s data protection regulator is going public with its action plan – and targeted online advertising is to be a “priority topic.” The Commission nationale de l’informatique et des libertés (CNIL) shared its 2019-2020 agenda in response to appeals from the public, privacy advocates and online marketing professionals looking for guidance on how to complyContinue reading »

The post French Data Regulators Place Targeted Advertising In The Crosshairs appeared first on AdExchanger.

Read more

Longer Privacy Policies Are Better – And Other Surprising Takeaways From The FTC’s PrivacyCon

Privacy protection isn’t a tick-the-box exercise, and so policymakers need to think outside the box. At the Federal Trade Commission’s annual PrivacyCon event in Washington, DC, on Thursday, the agency invited nearly 20 privacy researchers and academics from around the world to dig into the nitty gritty on consumer privacy, data collection, security and theContinue reading »

The post Longer Privacy Policies Are Better – And Other Surprising Takeaways From The FTC’s PrivacyCon appeared first on AdExchanger.

Read more

Zuckerberg Calls For Regulation, But Don’t Break Us Up, Cool?

Last year, Mark Zuckerberg went on a Cambridge Analytica apology tour. This year, he’s got a new theme: DC, bring on your regs. In the absence of regulation, “we’re going to do the best we can,” the Facebook CEO said Wednesday during a fireside chat at the annual Aspen Ideas Festival. But private companies, heContinue reading »

The post Zuckerberg Calls For Regulation, But Don’t Break Us Up, Cool? appeared first on AdExchanger.

Read more

Experts Weigh In On What Apple’s New Privacy-Safe Social Login Option Means For Advertisers

Apple dropped a mini bombshell Monday at its Worldwide Developer Conference: a privacy-safe logon button for apps. Positioned as “the fast and easy way to sign in without all the tracking” according to SVP of software engineering Craig Federighi, “Sign in with Apple” is a developer-initiated alternative to the single sign-ons offered by the likesContinue reading »

The post Experts Weigh In On What Apple’s New Privacy-Safe Social Login Option Means For Advertisers appeared first on AdExchanger.

Read more

Bevy Of CCPA Amendments Pass California Assembly. Next Stop: The Senate

A crop of amendments to the California Consumer Protection Act have been sent to the state Senate for a vote. The bills, which aim to modify and clarify the regulation, were first approved in waves by the California Assembly throughout the month of May. The ones that receive the Senate’s eventual blessing will then headContinue reading »

The post Bevy Of CCPA Amendments Pass California Assembly. Next Stop: The Senate appeared first on AdExchanger.

Read more

With Cookies Nearly In The Rear View, Apple Cracks Down On Social Logins

Apple’s high-profile assault on third-party tracking continues. Starting with iOS 13 in the fall, users will be able to log in to apps and services using Apple Face ID without sharing other personal information. The new “Sign in with Apple” button, an unconcealed jab at Google and Facebook, is a way to sign in “withoutContinue reading »

The post With Cookies Nearly In The Rear View, Apple Cracks Down On Social Logins appeared first on AdExchanger.

Read more