By deciding to keep third-party cookies in Chrome, Google delivered the latest punchline in its years-long comedy of errors. And...
Privacy
During a panel at the recent Cannes Lions, Tracy-Ann Lim, chief media officer at JPMorgan Chase, put it simply: “Winter...
The Connected Commerce Council (CCC), a lobbying organization based in Washington, DC, hosted a virtual press conference to spotlight small...
Sophia Cao, RTB House’s newly appointed director of private advertising advocacy, knows how to play nice in the sandbox – because,...
When it comes to managing identity, change and uncertainty can feel paralyzing these days. Will regulators start requiring more data-sharing...
Several firms have recently tested Privacy Sandbox, the suite of solutions Google has offered the programmatic ecosystem to use instead...
Apologies to the gentleman sitting beside me minding his own business and quietly reading a book in the departure lounge...
Criteo has some good news and some bad news about the Chrome Privacy Sandbox based on its most recent tests....
Navigating privacy issues with first party data is a hot topic right now, and the Interactive Advertising Bureau New Zealand...
Two years after leaving Meta to launch their own privacy-focused ad measurement startup in 2022, Graham Mudd and Brad Smallwood...