You could argue third-party cookies are already stale – but they just won’t go away. Google just extended their expiration date for another year to the end of 2024. The optimist’s take (glass of milk half full): Privacy Sandbox proposals will have more time to develop. Trials with millions of browser users will start this year,… Continue reading »
The post The Big Story: The Lingering Third-Party Cookie appeared first on AdExchanger.
More Stories
The Best Holiday Ads of 2024
The Year in Ratings: How the Major News Outlets Performed in 2024
Hidden Gems: The 13 Best Ads of 2024 That You Haven’t Seen