April 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

RIP Broadcast TV? Legacy Broadcast Execs Say Not Just Yet

At the Next TV Summit on Tuesday, AC/DC’s “Thunderstruck” was the walk-on music for a panel debating the death of broadcast. A classic ’90s throwback tune was perhaps appropriate considering “1990 was the last time broadcast mattered,” quipped Next TV reporter David Bloom, the moderator of the event, which is part of NYC TV Week.Continue reading »

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