November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Meta Adds Features to Call Ads on Messenger

Meta detailed several updates to its Call Ads for Messenger, which enable brands to instantly connect with customers via a Call Now button in their ads on the platform. The company said in a blog post that it is testing a feature that lets businesses give customers the option to request a callback if their…
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