With increased competition and enhanced marketing tactics, content creators need to be innovative and develop multiple options for streaming in order to effectively engage consumers. As one of the biggest players with multiple platforms, Paramount is focused on a streaming-centric future. “We could not be more excited about the future of streaming,” said Tom Ryan,…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist