December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Andrew McKechnie Steps Down as Verizon Chief Creative Officer

After six years as Verizon’s chief creative officer, Andrew McKechnie is leaving the telecom brand, a company representative confirmed. McKechnie’s departure comes after Verizon CMO Diego Scotti has made a number of “strategic changes” on the creative front. Under the marketing department’s new direction, the Creative Marketing Group that McKechnie oversaw will be joining forces…
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