December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Sling & Stone and Kogan Mobile team up to take Kiwis further

PR and communications agency Sling & Stone has launched an integrated social campaign for Kogan Mobile, to showcase its coverage and 5G capability. 

During the month of October, Kogan Mobile is inviting Kiwis to snap a photo and share either a TikTok video, Instagram post or reel, from an unexpected or remote location they visit, using #KoganMobileHowFar to win a range of prizes including AirPods, Smart TV, Kogan Mobile 365 Day phone plans from Kogan Mobile. 

Brian Giesen, Head of Social & Content APAC says the campaign shows how Kogan Mobile can keep Kiwis connected no matter where they are thanks to its reliable 5G network.

Sling & Stone has been responsible for creative and messaging, media partnerships with Mai FM by sponsoring the Home Run show, overseeing influencer partnerships and entry mechanics. 

So far Kiwis have shared photos from all locations around New Zealand which includes Mount Cook, Castlepoint, Pinnacles and Waihi. 

To enter: https://www.koganmobile.co.nz/how-far-will-you-go-nz/

Credits:

Client: Kogan Mobile

Creative strategy & execution: Sling & Stone

Media partner: Mediaworks 

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