An interview withTolman GeffsManaging DirectorTolman Geffs, managing director of BrightTower, will be speaking at Programmatic I/O, taking place in New...
Month: October 2022
Despite higher inflation and last year’s broadcast of the Tokyo Olympics, New Zealand’s ad market has reported an impressive 10.3...
The Delaware Chancery Court might want to mark that Oct. 17 trial date for Twitter's lawsuit against potential acquirer Elon...
Everyone in our industry has been on the edge of their seat since Google first began developing the Privacy Sandbox...
AUCKLAND, Today: Brand tracking software company Tracksuit has launched a tool to help businesses more accurately calculate their annual brand...
Reddit is testing the addition of live chat to Redditors' chat tabs, making that tab the single destination for all...
Budweiser is bringing a first-party data approach to its FIFA World Cup sponsorship, a sign of shifting priorities for many...
AUCKLAND, Tueday: The New Zealand Defence Force and OMD have partnered with oOh!media to maximise their campaign to attract young...
In a bulletin that newsletter publishers knew was coming, Meta is officially shuttering its Bulletin off-platform newsletter offering, which debuted...
The conventional wisdom among ad vendors and agencies is that half or more of political ad budgets during any given...