The New York Times’s subscription-focused strategy seems to be paying off amid a downturn in ad revenue. The Times reported 8% YoY revenue growth for Q3 2022, “with subscription revenue… Continue reading »
The post The New York Times Reports Sluggish Ad Growth, But Subscriptions Pick Up The Slack appeared first on AdExchanger.
More Stories
DDB Aotearoa named Agency for the Year for 2024
Mark Marshall Explains How NBCU Delivered a ‘Wicked’ Ad Opportunity at Upfront
Australians and Kiwis pick their top 10 favourite TV ads