Former National Basketball Association chief marketing officer Kate Jhaveri joined TikTok as global head of marketing. Jhaveri will report to chief operating officer Vanessa Pappas and oversee consumer and brand marketing, as well as marketing to content creators, working closely with global head of business marketing Sofia Hernandez. She left the NBA after three years…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Jai Kibe Joins Chobani as CMO
5 Takeaways for the Last Weekend of Political Ads
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce