November 5, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Philips Domestic Appliances Names Droga5 London Global Creative Agency

Philips Domestic Appliances has named Droga5 London as its global advertising agency tasked with helping the brand achieve its ambition of “turning houses into homes.” The appliances business, which was sold to global investment firm Hillhouse Investment in 2021 for around $ 3.07 billion (3 billion euros), has handed a three-year contract to the London operation…
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