November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Andy Taylor appointed as Group Investment Director for Stuff

Stuff has welcomed Andy Taylor on board as Group Investment Director, building on his extensive media career working across the globe.

Taylor has worked in the ANZ market for the past 11 years in National Chief Investment roles for both OMD New Zealand and Publicis Australia. He also spent two years at NZME leading their investment arm across their programmatic, digital audio and media agency group trading divisions. 

Prior to his arrival in New Zealand, Taylor spent the vast majority of his career at Carat UK as a National Trading Director plus spells at Daily Mail Group and Nexus Hakuhodo.

Stuff Executive Commercial Director Matt Headland says this is an important role that will see Taylor support Stuff’s teams across Agency and Direct in New Zealand and Australia to strengthen commercial relationships with partners and customers. 

Andy Taylor.

“2023 is a year of opportunity for Stuff. We have all the building blocks in place to take our commercial business to the next level, and Andy’s appointment plays a big part in that,” says Headland.

Taylor says the chance to work for Stuff and reignite his professional relationship with Matt Headland and Chief Growth Officer Laura Maxwell was too good to turn down.

“The New Zealand media investment landscape is a place that I know well. In 2023 we will be making sure that Stuff is best positioned to create and deliver long-standing market-leading data-driven outcomes for our partners and customers,” says Taylor.

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