Marriott is one among a platoon of non-advertising companies that have launched programmatic ad platforms lately. Just don’t call Marriott’s...
Year: 2022
CHRISTCHURCH, Tuesday: Plato Creative has lured Kelly Lovelock back into agencyland as executive creative director. Agency ceo John Plato said:...
No one looks for a car with the biggest gas tank--they look for a car that has the best mileage...
By Trent Lloyd, co-founder and head of APAC at Eyeota When it comes to targeting, the ad industry is in...
AUCKLAND, Today: Leading Māori-owned, independent creative agency Run is growing its leadership team, with Ariana Stone, joining the CBD-based team...
TikTok teamed up with customer intelligence and experience design consultancy Material on research to help define its role in the...
Whittaker’s has unveiled a new brand campaign featuring Kiwi actor Karl Urban, reflecting its family-owned, New Zealand-made values, and sense...
Meta expanded on the teen safety features for Instagram and Quest that it implemented in March, detailing several updates on...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mix Of Arc And Science Arc XP, The...
Rob Ruha’s catchy waiata, created for Z’s ‘Moving with the Times’ brand platform from Saatchi & Saatchi, has made it...