November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Gender Bias in Search Results Sparks Drive to ‘Correct the Internet’

The internet is a wonderful tool for information, but any researcher can tell you that it isn’t always accurate. Checking facts is vital, but that goes double for women creators, scientists, athletes and more, whose accomplishments are often misattributed to male peers. DDB New Zealand has launched its “Correct The Internet” spot to set the…
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