December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Ad-Tech Firm EMX, Behind on Publisher Payments, Files for Bankruptcy

The ad-tech vendor EMX, along with its parent company Big Village, filed for bankruptcy Wednesday evening in the state of Delaware, the latest chapter in a long saga of financial challenges facing the supply-side platform. At the time of its bankruptcy filing, EMX owed at least two publishers, both ad-management platforms, roughly $ 750,000 for ad…
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