December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Amazon Throws a Dog a Bone in its Super Bowl Ad

Amazon’s 2023 Super Bowl spot tells the story of what millions of families have experienced over the past few years: adjusting from pandemic stay-at-home orders to the eventual return to school and work. And it’s all seen through the eyes of the family dog. A good boy named Sawyer, who turns bad. After all, when…
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