November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Banner Ad Isn’t Making A Comeback – It Never Left

Mobile banner ads have made a major comeback. The sheer volume of requests spurned by programmatic mediation have catapulted banner ads back into the ad tech spotlight.

The post The Banner Ad Isn’t Making A Comeback – It Never Left appeared first on AdExchanger.

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