Skechers is returning to the Super Bowl. Similar to the footwear company's other recent Super Bowl ads, this year's commercial...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Sweet Tooth In an alternate universe, perhaps, Chrome...
There was once a time when UPS was the unlikeliest brand to be associated with fashion. With its ubiquitous (some...
According to the latest Gartner CFO survey, 53% of chief financial officers plan to increase marketing budgets by at least...
I was never really a Barbie girl, but I find myself living in a very Barbie world. With a paint-the-town-pink...
Special NZ has won a D&AD Yellow Pencil for Kathmandu ‘Summer Never Sleeps’ in Sound Design & Use of Music....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Video Jockeys The Trade Desk publicly adopted the...
"You don’t have to know everything" as a DEI expert, said Femi Olu-Lafe, a 2022 Top Women honoree in the...
Ad measurement is becoming more challenging due to signal loss. But there was never such a thing as perfect measurement,...
To mark the one-year anniversary of the war in Ukraine, the Disasters Emergency Committee (DEC) has released a film featuring...