May 5, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Integrated ad campaign for latest chocolate flavour

WELLINGTON, Today: Whittaker’s has organised an integrated advertising campaign with MBM for its new “limited edition” Blondie and Biscuit 250g block.

Few details were available at press time, and information on media & dates have yet to be released. SweeneyVesty PR indicated they would become known “shortly”.

Whittaker’s product development manager Megan Sinclair said Blondie and Biscuit is available “only while stocks last”.

“It pairs the signature flavour of Whittaker’s authentically caramelised Blondie chocolate with dark, crunchy, homestyle biscuit pieces for a moreish new treat.


“Few details were available at press time, and information on media & dates have yet to be released.”


“Bringing Blondie and Biscuit together has created a flavour and texture match made in heaven.

“Like all Whittaker’s chocolate, Blondie and Biscuit is made from beans to bar at our single factory in Porirua. It is also palm oil-free and Rainforest Alliance Certified, as is Whittaker’s entire range of products crafted from Ghanaian cocoa beans.”

Whittaker’s Blondie and Biscuit will be available in stores nationwide from this Monday [20 February] subject to any delays related to the effects of Cyclone Gabrielle.


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