November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Tinder ‘Swipes Right’ on Inclusive Global Campaign to Court Gen Z Daters 

Over its 10-year existence, Tinder has not only introduced the concept of “swiping” to indicate interest (or lack thereof) into the cultural lexicon; it has also sparked a reputation as a place where daters could find a noncommittal encounter–or as it’s known more widely, a “hookup.” But now, the popular dating app is optimistic its…
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