US BestAds judge selects Colenso/Skinny’s outdoor work

SYDNEY, Tuesday: “I. Love. A. Hack,” writes Best Ads on TV guest judge Ryan Barkhuizen, choosing NZ’s Skinny Mobile Phone it in as his Best Outdoor work in the world this week.

“This delivers hack vibes in heaps. Using outdoor to make your radio spots, for free, by your audience, some of those on your competitors’ devices. I’m done!

“This delivers hack vibes in heaps.”

“Great copy, lovingly laid out and the attention to detail and effort in writing spots specific to locations.”

Barkhuizen is group creative director at VMLY&R Kansas City.

CREDITS

Client: Skinny
Agency: Colenso BBDO
Production: Colenso BBDO
Chief Creative Officer: Simon Vicars
Chief Creative Officer: Levi Slavin
ECD: Maria Devereux
CD: Hadleigh Sinclair
Art Director: Charlotte Upton
Art Director: Léon Bristow
Copywriter: Callum McDonald
Head of Art: Dave Brady
Media agency: PHD Media
PR agency: Drum

• See the Skinny ad: bestadsontv.com/Skinny-Phone-It-In