November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Denny’s Doubles Down on Being ‘America’s Diner’ With Updated Marketing Campaign (and Free Coffee)

For more than a dozen years Denny’s has positioned itself as “America’s Diner,” which means to convey a feel-good, nostalgic vibe without being stuck in the past or pegged as a boomer-only zone. With a new marketing campaign on the horizon, along with front- and back-of-the-house upgrades, Denny’s intends to refresh and restart its long-running…
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