December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Enterprise Companies Are Pitching Generative AI to Marketers

With tech giants now beginning to work the latest advances in generative artificial intelligence into their enterprise offerings, their next step is selling businesses on the potential of the technology. This year’s Adobe Summit is offering a preview of what that pitch might look like when it comes to marketers, some of whom have been…
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