November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

MikMak Soothes Ricola’s Influencer Measurement Sore Spot

This cough and cold season, Ricola ran shoppable influencer marketing campaigns across Instagram, TikTok and Snapchat to better attract and reach younger generations of customers. To effectively measure influencers’ performance,

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