AUCKLAND, Thursday: PHD Aotearoa won large at the Festival of Media APAC Awards 2023, held virtually last week, taking home six trophies for work across six different categories.
Skinny Phone It In won Gold in three categories (Best Use of Audio, Best Engagement Strategy and Best Integrated Campaign) and Silver in a fourth, and ANZ: Let’s talk about F***! (a collaboration with PHD, ANZ and TBWA) won Gold in two categories.
Skinny Phone It In won Golds in Best Use of Audio, Best Engagement Strategy and Best Integrated Campaign and a Silver for Best Local Brand Campaign.
And ANZ Let’s talk about F***!. won Gold in the Best Response Campaign and Best Comms Strategy categories.
Ally Young, Skinny brand lead, said, “It’s very rewarding to be recognised for a campaign that I know so much work and heart went into.
“We are so appreciative to our agency partners for consistently delivering award-winning work for us, helping us to achieve our goals in a way that is effective, while reflecting our unique brand personality.”
ANZ head of brand marketing Michael Reynolds said: ” PHD challenged us in many ways to bring to life our thought-provoking ‘campaign in media channels and moments that triggered real life conversations.”
PHD Aotearoa ceo Nikki Grafton said: “The results are testament to the agency’s creativity and continued goal to deliver effective and award-winning work to clients.
“It was a fantastic result for ANZ, Skinny and PHD.”
About PHD
Founded in London in 1990, PHD was recently named #2 agency network in the world in the Warc 100. Today, the company has 100 offices in 74 countries. The PHD network is part of the Omnicom Media Group, a division of Omnicom Group Inc. (NYSE).
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