For more than a dozen years Denny's has positioned itself as "America's Diner," which means to convey a feel-good, nostalgic...
Month: March 2023
SINGAPORE, Today: DDB Group Aotearoa was awarded New Zealand Agency Of The Year at Spikes Asia, taking home the Integrated...
No, you don't have to invent something totally brand new and different to have an impactful brand, but it certainly...
Gamers’ affinity for ad-supported content presents a golden opportunity for brands The post Why Marketers Can’t Miss The Gaming Audience...
Seeking a change from the hustle and bustle of city life? If you’re a Senior Account Manager or Account Director...
Sports tech company FanDuel has expanded its account with Horizon Next, the Horizon Media subsidiary that specializes in performance media....
I’m James Hercher, AdExchanger senior editor and your guide this week as we contemplate Temu, an empty shell of an...
Electriclime° have linked up with Serviceplan Experience to produce a warm and intimate new film for the Toyota ‘Veloz’. Directed...
St. Patrick's Day and Irish stout Guinness go hand in hand; across Ireland and beyond on March 17, you're bound...
Paramount released an initial template for TV publishers and advertisers with guidance on how to use new video currencies. The...