December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Fox’s Upfront Leans Into Sports, Live News and Tubi Amid WGA Strike

As WGA picketers and anti-Fox protesters crowded the entrance of the company’s upfront presentation Monday afternoon at New York’s Manhattan Center, the show went on as scheduled. Without any mention of the events occurring outside the venue, the 50-minute presentation heavily focused on Fox’s unscripted and sports content–as the company returned to a live format…
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