When ad-tech’s glossy flotilla of super yachts took over the harbor at Cannes Lions in 2015, beaches were abuzz with chatter about the ad tech vendors dominating France’s annual festival of creativity. In 2023, it’s creators’ turn to plant their flag in the sand. By Influencer Hub estimates, the creator economy is currently valued at…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
WPP’s Q1 Revenues Slide 5%, but Tariffs Aren’t to Blame
Revolving Door Roundup: Gary Tuchman Departs CNN After 35 Years
The Winners and Losers of Google’s Big Cookie Reversal