November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

TikTok Shop Is Testing Visual Search

As AI continues to shock the traditional search world, TikTok is going the visual route, testing a new tool in its Shop tab, Adweek has exclusively learned. The feature, which will allow users to take a photo and search visual inventory based on the image, is currently being tested in select markets outside the U.S….
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