AUCKLAND, Tuesday: Global mobile advertising platform InMobi today announced its global sustainability commitment with Science-Based Targets Initiative (SBTi), an organisation...
Month: June 2023
Twitter is taking advertiser concerns about brand safety more seriously. Beyond the Twitter thread from head of sales Chris Riedy...
AUCKLAND, Today: MBM New Zealand is celebrating its Media Agency of the Year win at the 2023 Comms Council Beacon...
It's that time of the year again: the Cannes Lions International Festival of Creativity. A time for us to come...
TBWA\Media Arts Lab, Apple’s bespoke global creative agency, announced today that Jake Donaghey has joined the agency as General Manager,...
CANNES, France--Clash of Clans' campaign to build a fake lore around the mobile game took home two Grand Prix in...
LONDON, Today: WPP has announced the acquisition of a 30% stake in Majority, a US-based creative agency that combines a...
The power of language-based artificial intelligence is understood by anyone who has had writing assistance from ChatGPT or Google's Bard....
Rare, an independent brand strategy consultancy, is introducing an AI-powered team member called kAIa. The introduction of kAIa aims to...
Serena Williams may have stepped down from the tennis world, but the power of her brand and the passion and...