December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

An AI Version of J.Lo Invites Travelers to Set Sail on Virgin Voyages

The rise of artificial intelligence (AI) has raised concerns when it comes to using the technology to create celebrity deepfakes. But Jennifer Lopez is embracing its potential by giving Virgin Voyages permission to use her likeness for a “Jen AI” custom invite tool. Created by VMLY&R, the tool hosted within virginvoyages.com allows consumers to invite…
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