International brand thought-leaders heading to NZ for the 2023 Brand Summit

AUCKLAND, Monday: The NZ Marketing Association has launched its 2023 Brand Summit, a “flagship” event, with three international keynote speakers confirmed so far.

Taking the floor for NZ is the incomparable Peter Vegas, co-CCO at FCB, One NZ marketing GM Georgia Mahaffie, and Fonterra global marketing manager Paige Wilkinson.

International speakers include Coca-Cola Singapore’s Matthias Blume, AU-based author Andy Lark, Thinkerbell Sydney’s Adam Ferrier.

More speakers will be announced in the coming weeks.

The programme mixes international thought-leaders with local case studies to showcase innovative brand campaigns and explore the latest trends and challenges for brand marketers.

“It’s an impressive programme … but it’s not cheap!”

The MA says: “You can expect tons of inspiration, insights, opinions, and practical advice as our speakers discuss …

• Creating brand heat
• Innovation and disruption
• Developing high-impact brands
• Brand purpose and the risk of brand boycotts
• Maintaining brand legacy
• Global and local brand launches
• Reimagining B2B brands”

MediaWorks is the premier sponsor of the summit, DDB Aotearoa is the “coffee sponsor”.

The event will be held on Tuesday 17 October, 9am-5pm, at the Pullman Auckland.

It’s an impressive lineup … but it’s not cheap – tickets cost $ 495+gst (non-members $ 795).

• Book here