For its new Fall Book and accompanying campaign, Neiman Marcus intentionally took a page from its storied past--something its new...
Month: August 2023
Adalytics Says YouTube May Violate Apple ATT; Nielsen Primed To Add Amazon Streaming Data To Ratings
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tracking Shot The bad news keeps coming for...
One of the things that makes Martin Scorsese's Goodfellas a masterpiece is the nearly three-minute scene filmed continuously in one...
While Publisher Collective didn’t see a positive or negative revenue impact from decluttering its clients' ads.txt, it learned a lot...
For all the windfalls that ecommerce has enjoyed in recent years, it's also become clear that predictions of the death...
Aditude plans to spend the money doubling its headcount and enhancing its cloud-based prebid wrapper and other publisher tools. The...
Laressa Marinovich has been appointed as the Director of Agency Markets for New Zealand and Australia at Stuff. In this...
It started with a move that a social media marketing manager (SMM) thought industry peers would rally behind. A former...
In 1964, Supreme Court Justice Potter Stewart famously defined pornography by not defining it: “I know it when I see...
AUCKLAND, Today: Parnell shop Farrimond has launched a new campaign for Mars Petcare brand Temptations. Mars Petcare brand manager Claudia...