Neiman Marcus Explores ‘New Frontiers’ as Both a Seasonal and Strategic Direction

For its new Fall Book and accompanying campaign, Neiman Marcus intentionally took a page from its storied past–something its new leadership is also doing as it charts a new course strategically for the brand itself. With nods to the luxury retailer’s Dallas roots, a fateful inferno that led to the construction of its flagship location…
Adweek Feed