Back Market, a marketplace for refurbished devices, is on a mission to steal Apple’s thunder with a global campaign taking aim at Big Tech and its obsession with new products. Coinciding with Apple’s annual keynote event today, Back Market’s “Let Them Buy New” is a biting parody of the tech industry’s dominant players. In the…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
CBS to Air MTV Video Music Awards for the First Time Ever
Texas Station Launches New Streaming Show Called Inside East Texas
VML Wins Account for EV Charging Network Ionna, Which Aims to Challenge Tesla’s Dominance