If the programmatic media supply chain had a theme song, it might as well be “Oops! … I Did It Again.” The online ad industry has been susceptible to manipulation by bad actors and plagued by opacity pretty much since its inception. In June, the Association of National Advertisers (ANA) released its latest research into […]
The post Meet The Former FBI Investigator Exploring Programmatic’s Murky Depths appeared first on AdExchanger.
More Stories
MediaWorks adds new billboards in Tāmaki Makaurau
Indies promote the power of collaboration at IMANZ shindig
Kiwis choose their top 10 TV ads