November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Emotional Airline Ad Follows an Iguana’s Skyward Journey

Lizards are having a moment in advertising that goes beyond the familiar Geico ads. After Apple took home a Cannes Lions Film Grand Prix for an iPhone ad about a seemingly dead pet reptile, airline Aerom?xico is using an iguana to capture the joy of flying. The ad, titled “Esto Es Volar” and created by…
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