Sky Sales appoints trade marketing specialist to newly created role

AUCKLAND, Today: Sky Sales has recruited marketer and broadcast media specialist Reuben Wiremu to the newly created position of senior manager trade marketing.

Sky head of sales Ben Gibb said: “Wiremu has extensive experience in both trade and consumer marketing roles at Lotto NZ, MediaWorks, TVNZ and most recently Warner Bros/Discovery where he was AUNZ senior manager, brand marketing, leading both consumer and trade marketing teams.

“Reuben is one of the most highly qualified and highly regarded marketers in the media industry and we’re delighted to welcome him onboard the growing Sky Sales team.

“This a key appointment for Sky as we transform our go-to-market proposition, lift Sky’s market presence and evolve our product offering in market.

“We welcome Reuben’s unique mix of marketing and media expertise – not to mention his obvious passion for television.”

“We are really excited to welcome someone with Reuben’s unique mix of marketing and media expertise not to mention his obvious passion for television.

“Reuben’s understanding of our market, how its evolving into the digital space and his experience on both media and client side of the fence will be key to lifting Sky’s market presence and super charging our go-to-market efforts.”

Reuben Wiremu said: ”I’m beyond excited to join the phenomenal team at Sky and continue to build on the remarkable transformational work the team has already begun.

“Sky’s portfolio and product offering is unparalleled in this market, making it an absolute privilege to embark on this journey with the team as we continue to strengthen our relationships in trade.”

Today’s the day
Reuben Wiremu starts at Sky today.