November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

TV Inventory Keeps Dwindling; The MFA And DEI Mixup

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rare Wares TV inventory is on track to become an even scarcer resource. US television (linear and streaming combined) will likely lose almost a quarter of its ad inventory volume over the next four years, according to media prognosticator Brian Wieser, writing at […]

The post TV Inventory Keeps Dwindling; The MFA And DEI Mixup appeared first on AdExchanger.

AdExchanger