May 5, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Verified Accounts on X Spread 74% of Wartime Misinformation

As the latest Israel and Hamas war reaches its two-week mark, an overwhelming surge of videos and photos claiming to portray the ongoing turmoil has inundated social media platforms. So far, Elon Musk’s X (formerly Twitter) is struggling to combat wartime misinformation, making advertisers even more cautious about returning to the beleaguered platform. The platform’s…
Adweek Feed