Snapchat has long touted itself as a place to reach the youngs. But “young” is a relative term because, well, people age. When the app first launched in 2011 – back when marketers were obsessed with reaching youthful millennials – Snapchat pitched itself as the ideal social network to get in front of that demographic. These […]
The post Inside Snap’s Plans To Rejuvenate Its Ad Revenue appeared first on AdExchanger.
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